2016 Weekly Watching Briefs

  • Newspapers, magazines have strong readership

    Newspapers and magazines have strong readership

    Vividata has some good news for newspapers and magazines: according to its first full year study of Canadian consumers, their readership is strong. … more

  • Millennials like short-form videos

    Millennials like short-form videos

    A new study has found that millennials watching videos on their phones connect more with brands who publish short-form, 10-second video ads, while those between … more

  • Deliver a truly personalized consumer experience

    Deliver a truly personalized consumer experience

    There are three ways you can make sure you're delivering a truly personalized consumer experience. First, fulfill the promise of value: that's what … more

  • Prevent Your Business from Being a Victim of Fraud

    Prevent Your Business from Being a Victim of Fraud

    Just like individuals, businesses are targets for fraud. Here are some simple tips to help your organization avoid being scammed, whether it is on … more